Brands we've worked with
We work alongside your marketing team as an ongoing production partner. We learn your brand once and carry it forward. Your next brief doesn't start from zero. It starts from where we left off.
Side Chops has been an indispensable partner for our video production needs. They have gone the extra mile to understand our specific branding needs, our post-production workflow, and our company culture, to the point that they are a seamless extension of XPO's video team.
Most production companies treat every project like it's the first one. They learn your brand, your approval process, your people. Then you hire someone else next quarter and start over.
We work the other way. The longer we work with you, the more efficient we get. We know your brand standards without being reminded. We know which executives are comfortable on camera and which ones need more prep. We know what your legal team will flag before it gets flagged.
That accumulated knowledge is what turns a production company into a production department.
When XPO decided to spin off GXO and RXO as independent companies, Side Chops was already embedded as their production partner. We didn't just document the transformation. We helped build the visual identity of three separate Fortune 500 brands simultaneously, across 37 U.S. locations and six years of continuous collaboration.
They are a seamless extension of XPO's video team.
Slade Baird · Senior Video Producer · XPO
Read the full case studySide Chops has been inside Cinergy's marketing since 2018. Not hired project by project, but brought in as the team that understood the brand, knew the locations, and could move from a consumer campaign to a B2B sales piece to a social cutdown without losing a step. When they launched their Elite Rewards loyalty program, we produced customized versions for all six of their locations.
They're able to hear what we need, ask the right questions, assemble an ideal team and collaborate — all while making the process easy for us.
Traci Hanlon · Cinergy Entertainment
Read the full case studyWe function as your external internal video department, not a vendor you hire once and re-brief from scratch. That means showing up for every brief, not just the big ones, and being available between projects, not just during them.
The scope of what we cover scales with what you need. Some clients use us for full production and post. Some have their own editors and just need production. Some have a production team and need post. We step in wherever the work requires it.
There's no standard package for this. We'll have a real conversation about what your marketing team needs, how often, and how we'd fit in. Gerald is the right first call.