11+ yrs
Dallas studio
4+
Fortune 500 direct clients
37
U.S. locations in one engagement
100%
Assets returned to you
Brands we've worked with
Capital OneCapital One
McDonald'sMcDonald's
XPOXPO
King's HawaiianKing's Hawaiian
GXOGXO
CinergyCinergy
KiaKia
Aire ServAire Serv
Why it's different

Your employees are
the toughest audience
you have.

A customer might give a commercial thirty seconds. An employee will watch your CEO message and decide whether they believe it. Internal audiences know the company, know the people on screen, and can tell when a message is polished but empty.

Corporate communications video has to be clear, credible, and on time. It usually has to clear communications, HR, legal, and the executive office first. And it often changes the week of the meeting.

We've worked inside that process for more than a decade. We know how to keep it moving, and how to make something your people will actually watch.

We plan for the message to change
Sales meetings and town halls move right up to the day. We build the schedule and the edit so late changes don't put the show at risk.
We get executives comfortable on camera
Not everyone on the leadership team is a natural. We know how to prep, direct, and interview so the message sounds like the person delivering it.
We work with your comms team, not around them
Internal communications, HR, legal, brand. We plan for every review step and keep versions clean through every round of approvals.
Confidential stays confidential
Much of this work is never shown outside the company. We're used to NDAs, restricted access, and announcements that can't leak before the date.
What we produce

Every message your company
needs to deliver.

Town halls and all-hands
Opening videos, leadership segments, recognition pieces, and the graphics package that ties the meeting together. Built to play on a big screen and to stream to the people who can't be in the room.
CEO and executive messaging
Quarterly updates, strategy announcements, and leadership messages recorded in your office, on location, or on a stage. Scripted, interview style, or somewhere in between.
Sales meetings and kickoffs
Openers, product launch videos, award segments, and the content that sets the tone for the year. We've done it for the same client year after year, adapting right up to showtime.
Change and transformation
Mergers, spin-offs, rebrands, reorganizations, new policies. When the company changes, employees need to hear it clearly and from the right people.
Culture, recognition, and employer brand
Employee stories, milestone celebrations, values videos, and recruitment content that shows who you are from the inside.
Rollouts and training
New systems, processes, and procedures explained clearly, so the rollout goes right the first time. Formatted for your LMS, your intranet, or the meeting itself.

Looking for brand films, trade show content, or sales tools? See our corporate video production services. Need a team on call all year? See ongoing video production.

The track record

Sales meetings.
Town halls.
C-Suite kickoffs.
A spin-off.

6 yrs
Internal and external communications for XPO, GXO, and RXO through a corporate spin-off, across 37 U.S. locations
Annual
King's Hawaiian's yearly sales meeting, with deliverables that keep changing right up to the start of the meeting
2021
Capital One direct client since 2021, including video assets for high-stakes Town Hall meetings
2022
McKesson direct client since 2022: internal meeting video, motion graphics, and a C-Suite production for a meeting kickoff

Side Chops has been a vital part of our yearly sales meeting. The video deliverables are constantly changing and adapting as we head towards the start of the meeting. The team at Side Chops is always able to respond and pivot as needed. We can't imagine doing it without them.

Tricia Revoir
The Wilson Group · King's Hawaiian

Side Chops is basically like having an additional internal team - and the more we throw at them the better they get.

Mike Mayberry
Senior Director, Creative Strategy · Capital One

See how we handled a three-company spin-off
Who this is right for

You'll know if this sounds like you.

Your big meeting is on the calendar and the content isn't built yet. Sales kickoff, town hall, leadership summit. The date isn't moving, and you need a team that has hit that kind of deadline before.
You have an internal video team, but this event is more than they can carry. We've extended internal teams at Fortune 500 companies, taking the shoots, motion graphics, or meeting assets they don't have room for.
Your company is going through a change employees need to hear about. A merger, spin-off, rebrand, or reorganization. The message needs to be clear, consistent, and delivered by the right people.
Your executives need to show up on camera more often. Regular leadership updates work when they're easy to make and easy to watch. We'll set up a process that keeps them coming.
Common questions

What people ask
before the first call.

What is corporate communications video?
It's video made for the people inside a company, and sometimes for investors and partners. Town hall content, CEO and leadership messages, sales meeting videos, change announcements, training rollouts, and culture pieces all fall under it. The goal is to inform, align, or motivate a workforce.
How far ahead should we book for a sales meeting or town hall?
As early as you can. A single executive message can come together quickly. A full meeting package with an opener, leadership segments, and graphics needs more lead time, especially with travel or several rounds of approval. Tell us the date and we'll tell you what's realistic.
Can you work with our internal video or communications team?
Yes. Much of our corporate work happens alongside internal teams. Sometimes we handle the shoot and your editors take the cut. Sometimes we take on motion graphics or meeting assets when your team is at capacity. We fit into how you already work.
Can you handle confidential announcements?
Yes. Most of our Fortune 500 communications work never appears in a portfolio. We work under NDAs, in restricted facilities, and on announcements that can't go public before the date.
Do you only work in Dallas?
We're based in Dallas and work across DFW, but we travel wherever the message needs to be filmed. We've shot in 37 U.S. locations for a single client.
Who owns the footage when the project is done?
You do. Raw footage, project files, and finals go back to you when the project wraps, and we never charge usage fees for the work we create for you. If a piece uses licensed music or voiceover talent, those can carry their own licensing or usage fees. We'll spell those out before you approve them.

Got a meeting
on the calendar?
Let's talk about it.

Tell Gerald the date, the audience, and what needs to land. He'll ask the right questions and tell you how we'd approach it. That's the whole first call.